No. 4 (46) (2022): Znak: problemnoe pole mediaobrazovanija

Published: 2022-10-20

Full Issue

• Znak_4_46 (Русский)

Медиа и образование

• Formation of an integral media personality of a future journalist in a regional university in the context of digitalization of the media

  Vladimir Oleshko, Viktor Gavrilov

  6–12

  • PDF (Русский)

• Features of the functioning of the children’s infotainment radio program of the Voronezh GTRK “You won’t get bored with us!”: summing up

  Marina Tsukanova

  13–20

  • PDF (Русский)

• Content model of hyperlocal media

  Evgeniya Yudina

  21–30

  • PDF (Русский)

История журналистики

• The first wave of feminism in Russia and the USA: the reflection of social issues in the media discourse

  Jelena Djekic , Elena Kaverina

  74–82

  • PDF (Русский)

• “Journal of hunting”: the history of the emergence and functioning of the specialized printing market

  Alina Lyapina

  83–91

  • PDF (Русский)

Коммуникативные исследования: реклама, PR, брендинг, медиа

• Criteria for evaluating the effectiveness of contextual advertising Yandex.Direct

  Tatiana Strelnikova, Anastasiya Denisenko

  98–108

  • PDF (Русский)

• Situational marketing in social networks: representation of the “Squid game” phenomenon

  Elena Solomeina

  92–97

  • PDF (Русский)

Культурология медиа

• Transformation of the content of popular scientific russian media “Postnauka”

  Svetlana Paniukova

  109–114

  • PDF (Русский)

Теория журналистики и вопросы методов медиаисследований

• Politainment discourse: to the definition of the concept

  Alla Grosheva

  31–37

  • PDF (Русский)

Речевые модели и стратегии медиадискурса

• Trauma-phobic discourse in regional media: rhetorical representation

  Elena Panova

  60–65

  • PDF (Русский)

• Analysis of some aspects of narrative and storytelling experience in the audiovisual works of the vlog «Parfenon»

  Evgeniia Futerman

  66–73

  • PDF (Русский)

• Competent presentation of news: how to manipulate an audience with a word

  Anzhela Mukha, Natalya Fedoseeva

  54–59

  • PDF (Русский)

• Traumatic discourse in regional media: thematic field and narrative implementation

  Vera Antropova, Vasilii Fedorov

  38–42

  • PDF (Русский)

• Positioning efficiency according to target settings: discourse aspect (using the example of the YouTube channel «vDud»)

  Aleksandr Yefanov, Artem Osokin

  43–53

  • PDF (Русский)

Публичная сфера в аспекте массовых коммуникаций

• Transformation of authorship in network media

  Ekaterina Zvereva, Olga Strygina

  123–132

  • PDF (Русский)