Yezhova Elena

1.

TRANSFORMATION OF THE VISUAL CONCEPT OF TIME IN THE INFORMATION PROGRAM OF THE FIRST CHANNEL "VREMYA"
Ezhova E.N. , Beketova I.A.
Chelyabinskij Gumanitarij . 2024. No. 3 (68) . P. 107-116 .

2.

STATE INFORMATION POLICY AS A STRATEGY FOR FORMING A POSITIVE IMAGE OF THE REGION
Ezhova E.N. , Tarnovskaya N.M.
Znak: problemnoe pole mediaobrazovanija. 2023. No. 1 (47) . P. 81-88 .

3.

COMMUNICATION TECHNOLOGIES OF PROMOTING THE IMAGE OF A RUSSIAN POLITICIAN IN CRISIS SITUATIONS
Ezhova E.N. , Zamozhnykh E.A.
Znak: problemnoe pole mediaobrazovanija. 2023. No. 3 (49) . P. 30-36 .

4.

ARTIFACTS OF HISTORY IN MODERN MEDIA AND ADVERTISING DISCOURSE
Ezhova E.N. , Belokoneva A.V.
Actual problems of philology and pedagogical linguistics . 2023. No. 2. P. 163-176 .

5.

CULTURAL ARTIFACTS IN POLYCODE ADVERTISING TEXT: TYPES OF QUOTATION
Ezhova E.N.
Medialinguistics . 2023. Vol. 10. No. 2. P. 179-208 .

6.

TO THE QUESTION OF IMPLEMENTING A COMMUNICATION STRATEGY OF ENGAGEMENT IN SOCIAL NETWORKS
Bereza I.V., Ezhova E.N.
Dynamics of media systems . 2023. Vol. 3. No. 1. P. 56-64 .

7.

THE CONCEPTS OF "QUALITY" AND "RELIABILITY" IN THE MEDIA ADVERTISING PICTURE OF THE WORLD
Ezhova E.N. , Kozyr A.S.
Chelyabinskij Gumanitarij . 2022. No. 1 (58) . P. 22-36 .

8.

INTERACTION OF GOVERNMENT BODIES WITH TARGET GROUPS: TRANSFORMATION OF COMMUNICATION TECHNOLOGIES IN THE ERA OF DIGITALIZATION (REGIONAL ASPECT)
Ezhova E.N. , Zamozhnykh E.A., Pobedinskaya E.A.
Communicology . 2022. Vol. 10. No. 1. P. 155-165 .

9.

PR TECHNOLOGIES FOR PROMOTING THE IMAGE OF A POLITICIAN IN THE CONDITIONS OF DIGITAL TRANSFORMATION
Ezhova E.N. , Zamozhnykh E.A., Sysoev O.A.
Russian School of Public Relations . 2022. No. 26. P. 10-40 .

10.

WAYS TO ACTUALIZE THE OLFERNESS MODE IN ADVERTISING TEXTS
Lebedeva M.S. , Ezhova E.N.
PR and advertising in a changing world: regional aspect . 2021. No. 25. P. 69-77 .

11.

THE PROFESSION OF A COMMUNICATOR: TIMELY THOUGHTS BOOK REVIEW: PROFESSIONAL COMPETENCES OF A 21ST CENTURY COMMUNICATIONS SPECIALIST: COLLECTIVE MONOGRAPH / ED. A.D. KRIVONOSOV. - SPb .: PUBLISHING VO SPbGEU, 2021
E.N.
Yezhova . Scientific research and development. Modern communication studies . 2021. Vol. 10. No. 4. P. 85-89 .

12.

VIII ALL-RUSSIAN SOCIAL ADVERTISING COMPETITION "TIME TO DECIDE"
Ezhova E.N. , Zamozhnykh E.A.
Russian School of Public Relations . 2021. No. 21. P. 157-161 .

13.

VISUAL USER CONTENT IN THE STRUCTURE OF MODERN MEDIA COMMUNICATION
Ezhova E.N.
Russian School of Public Relations . 2021. No. 21. P. 46-57 .

14.

THE COMMUNICATIVE STRATEGIES AND TACTICS OF PROVOCATION IN THE MEDIA ADVERTISING DISCOURSE
Ezhova EN, Ezhov ID
Dynamics of Media Systems . 2021. No. 1 . pp. 262-267 .

15.

ADVERTISING COMMUNICATION AS A RESOURCE FOR FORMING ECOLOGICAL CONSCIOUSNESS
Ezhova E.N.
Znak: problemnoe pole mediaobrazovanija. 2020. No. 3 (37) . P. 28-34 .

16.

STATE ADVERTISING IN THE MEDIA COMMUNICATIONS SYSTEM
Ezhova E.N. , Novikov M.N.
Media environment . 2020. No. 2 . pp. 100-108 .